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Digital Marketing & Social Media Workshop – Presented by Camp Tech

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With a new year comes a new opportunity to fine tune your marketing efforts and set yourself up for success.

Join Peterborough & the Kawarthas Business Advisory Centre as we host Camp Tech, Canada’s Leading tech and Digital Training Company. Camp Tech’s unique approach to training offers relaxed and informative hands-on workshops for those wanting to learn practical tech skills.

This morning workshop will have two sessions: 1) Social Media 101, and 2) Digital Marketing on a Shoestring Budget.

Social Media 101

The first session offers the opportunity to learn the basics of today’s largest and most popular social platforms: Facebook, Twitter and Instagram and then you’ll learn how to build your brand on each platform with practical tips. In this workshop, you’ll learn how to create captivating content, increase engagement, interact with your target market and grow your audience. After this workshop, you’ll have a much better understanding of the major social media platforms and how to use them to your business’s advantage.

Digital Marketing on a Shoestring Budget

You don’t need a big budget to get noticed on the web – you just need creativity! Savvy business owners are turning to bootstrap marketing to amplify their message online, with very little marketing dollars. In this hands-on, beginner-level workshop, you’ll learn the tricks and tools needed to effectively market your business online, on a shoestring budget.

Discover the right strategies for boosting your online presence and how to get featured in newspapers, magazines and blogs. Explore helpful tools and apps to streamline and automate your workload, and learn how to measure and track your efforts. You’ll walk away with a handful of resources, templates you can reuse, and a list of fun ideas you can try.

Instructor Bio

Tara is the Director of Marketing and Sales at Camp Tech and a Digital Marketing Instructor. Outside of Camp Tech, Tara speaks at conferences, co-hosts a podcast about the Enneagram and curates a weekly newsletter for The Makers Nation.


Peterborough & the Kawarthas Economic Development


Venture North Board Room
270 George St. N.
Peterborough, K9J 3H1 Canada
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