Increasing Sales & Customer Engagement Workshop

Tuesday June 26, 2018
6:00 pm – 8:00 pm
Township of Cavan Monaghan Office, 988 County Rd 10, Millbrook,

Are you looking to increase sales in your business and engage your customers? Attend this workshop to develop a more effective marketing strategy:

  • What makes an effective online and offline Marketing Strategy
    • Understand your target customer
    • A clear and concise value proposition
  • Marketing tactics to consider and include in your strategy
    • Google marketing tools
    • integrating your sales channels
  • You client acquisition process
    • Understand your sales funnel
    • optimizing your web presence (introducing e-commerce)
  • Keeping track of customer interactions and information
    • collecting customer emails
    • measuring data for engagement

Workshop Participants will also receive access to 70 video tutorials for a month after the workshop.


This workshop is presented by Peterborough & the Kawarthas Economic Development, The Township of Cavan-Monaghan, and Sofie Andreou & Associates.